Tourism News Share wonderful travel information

booking

Five stages from booking to decision-making

2019/10/4 15:50:49
From the perspective of customers'motivation of consumption behavior, we can see five stages of customer reservation decision-making. Through the analysis of this process, it is convenient for hotel marketing activities to carry out effectively.

Demand generation

Information search

Contrast selection

Predetermined decision making

Departure behavior

If the hotel has its own direct selling membership system, if it is a member reservation, it will be much simpler. As long as the hotel does a good job of membership rights and interests, price structure, and cost performance ratio of membership consumption, even if the members do not have a reservation, the hotel will provide timely service and marketing according to the dynamic consumption of members, so as to enhance the possibility of re-purchase.
As a hotel marketing and service, however, through the above analysis, we can know very clearly that we need to work hard at point 2, and then if we want our guests to have a good experience after check-in, we must provide personalized services after check-in. Use personalized data and guest labels to personalize services.
Author:

Prev: Why do you covet social functions in both directions?

Next: Tips for Reception at Hotel Front Desk

Back

Sentosa Hotel Apartment Taoyuan Branch traffic info

Business zone:Science and Technology Park
Area:nanshanqu
Address:Guangdong · Shenzhen · nanshanqu - Intersection of Taoyuan Road and Nanguang Road, Nanshan District, Shenzhen, China

Sentosa Hotel Apartment Taoyuan Branch reserve:400 862 8088 (CouponCode:57263) Busy or no answer, online booking please!
Catering Entertainment:0755-26039888   Meeting room reserve

Sentosa Hotel Apartment Taoyuan Branch address: Intersection of Taoyuan Road and Nanguang Road, Nanshan District, Shenzhen, China

深圳圣淘沙酒店(桃园店)Sentosa Hotel Apartment Taoyuan Branch Sitemap